The General Data Protection Regulation (RGPD), which came into effect on May 25, 2018, aims to protect personal data collected, stored and systematized and establishes rules regarding their treatment, having as holders natural persons, companies or organizations within the EU.
It is a set of mandatory measures and tools for compliance with legal and regulatory standards, que impõem às empresas o armazenamento de dados de forma anónima, podendo apenas ser disponibilizados através de consentimento prévio e explícito do seu titular.